IMPAKT Hybrid Principles: Difference between revisions

Revision as of 17:31, 24 March 2023

Hypotheses: Our Starting Point

Hypotheses we had starting these projects:

Online audiences are too often given a second-class ticket to the events they attend. At IMPAKT our aim has been to develop tools that create an equally high quality event for both in-venue and online guests.

It is easy to overlook how alienated an online guest can feel in a hybrid event. We have found that the biggest challenge is to create environments with a low threshold for online participation.

Over the past year we have been testing different strategies to blend these audiences and curate experiences that make the best of both in-person and digital environments. We took the following 9 principles as a framework to test different strategies and tools.

Click through to see what we mean by each term, and to browse how we implemented each one in related event case studies.

Check out our <Tips & Tools> page if you want a more global overview of our take-aways.

Keep it simple
Make it participatory
Cultivate collectivity
Create an atmosphere
Mimic the familiar
Contextualise
Consider Fair Tech

@@ Line 1: / Line 1: @@
 '''<u>Hypotheses: Our Starting Point</u>'''
-#Do less and keep it simple
-#Make it personal
+''Hypotheses we had starting these projects:''
-''Hypothesis at start of the project:''
 Online audiences are too often given a second-class ticket to the events they attend. At IMPAKT our aim has been to develop tools that create  an equally high quality event for both in-venue and online guests.
@@ Line 14: / Line 13: @@
 Check out our <Tips & Tools> page if  you want a more global overview of our take-aways.
-We can create low thresholds via
+# Keep it simple
-#Activation – make everyone a participant
+# Make it participatory
-#[[Collectivity]] – share across the divide
+# [[Collectivity|Cultivate collectivity]]
-#Setup – playful approaches
+# Create an atmosphere
-#Awareness – presence through avatars, names …
+# Mimic the familiar
-#Mimicry – spaces that look and feel ‘familiar’
+# Contextualise
-#Context – existing modes of engagement
+# Consider Fair Tech
-#Atmosphere – informal, safe, comfortable
-#Initiative – interactions, questions, prompts
-#Visibility – privacy, interaction thresholds